ODYSSEY

FOR THE JOURNEY OF YOUR LIFE

HONDA ODYSSEY BLACK EDITION.
FOR THE JOURNEY OF YOUR LIFE.

Recognized for 5 generations for its high level of equipment, luxury, space and comfort, today the Honda Odyssey arrives in its renewed Black edition version, also boasting a more masculine and elegant look with a lot of style.

Supported by an equally disruptive audience segmentation, “For the trip of your life” allowed us to highlight the more attitudinal side of this iconic model and make it relevant to a new generation of travelers.

For its launch campaign, we decided to take this full-size model into 100% lifestyle territory, strategically moving it away from conventional family trips.

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