![](https://ganemmexico.com/wp-content/uploads/2024/05/logo.png)
PLATA comes to the market to free Mexicans from their financial worries.
And for its launch, we decided to create an advertising campaign that would generate excitement and curiosity around a single message:
a wonderful world awaits you with PLATA.
With a production highlighting marvelous scenarios of Mexico and the unmistakable voice of Louis Armstrong, we brought to life a simply wonderful campaign.
![](https://ganemmexico.com/wp-content/uploads/2024/05/plata1.webp)
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![](https://ganemmexico.com/wp-content/uploads/2024/05/plata3.webp)
![](https://ganemmexico.com/wp-content/uploads/2024/05/plata4-1024x576.webp)
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