WHAT IF?
THE QUESTION THAT STARTED IT ALL
Honda’s dream started with this question, which has resulted in all kinds of innovations and changed people’s mobility.
The challenge was to communicate how great the brand is through a marketing campaign, which thanks to its advanced technologies, has created vehicles that move by sky, sea and land, something that not everyone in the Mexican market knows and that puts Honda in another level.
“What if?” is more than a question, it is the engine that has led Honda to find the greatness of the brand in everything it does.
This is the power of dreams.
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