HONDA
BRANDING CAMPAIGN 2022
The question that led Honda to change the mobility of people and the one that led us to create the largest mobility campaign in Mexico, a complete communication success story.
Honda is a forward-thinking brand that has always innovated in everything it creates, from cars to marine engines. This time, the objective was to communicate it, but how to make all of Mexico find out?
So we answered this question in all possible ways to achieve a communication success story with our “What if?” campaign, which came to life in all kinds of media, both offline and online: we covered the main cities of Mexico with messages that showed how great the brand is. Cars, jets, boats and motorcycles were present in avenues and main streets; And as if that were not enough, we reached the top of the most emblematic building in CDMX.
This is the power of dreams.
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